Reloaded
4th October 2025
Amazon Prime has ditched the gun-less AI artwork after fan backlash
By MI6 Staff
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Late last week, MI6 revealed the new key art being used by Amazon Prime for the James Bond films and how the streamer had used clunky Photoshop and AI tools to remove any guns from the actor's poses. The four worst offending examples went viral on social media.
Perhaps feeling shame for the terrible botch job on the artwork, not to mention the idea in the first place, Amazon Prime has now reinstated the previous key art across its streaming service. None of these icons has guns in them either, but they have achieved this simply by cropping the main photo.
As these may never be seen again on a streaming service, here for perpetuity is a gallery of the modified key art:
