"Die Another Day" had a glossy opening in Japan with record $3.4m box-office weekend gross - our agent in Tokyo has filed this exclusive report...

"Die Another Day" Opens In Japan
14th March 2003

"Die Another Day" finally opened nation wide in Japan on March 8th 2003 - almost four months after the UK and USA release.

The Pantheon cinema in Shibuya, Tokyo opened at 10:45am for the first screening of the latest Bond epic which has taken over $400m worldwide.

The Pantheon - one of the largest cinemas in Japan - made special efforts to please Bond fans.

Right: The Pantheon, Tokyo, Japan.


Seven bikini clad "Bond girls" welcomed cinema-goers and handed out tickets to win a UK version of the "Die Another Day" poster (pictured opposite) signed by cast members Pierce Brosnan, Halle Berry, Rosamund Pike, Rick Yune, Toby Stephens, and director Lee Tamahori.

After the first screening, MTV Japan announced the winners of a "Bond Guy / Bond Girl" contest that started in February, as the media frenzy surrounding the event came to it's conclusion.

Left: The bikini-clad girls welcome fans.

It is reported that Fox International Japan are aiming for a total gross of 7,000,000,000 Yen.

 

Thanks to our agent in Tokyo for covering the "Die Another Day" story in Japan.
Images supplied to MI6 are not for use on any other website.

"Die Another Day" Japanese Premiere
"Die Another Day" Japanese Press Conference
Fox International Japan Launch "Die Another Day" Website