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TV Spots

5th January 2014

It's a matter of life. It's a matter of death. It's the TV spot campaign for Roger Moore's debut outing as James Bond

MI6 logo By MI6 Staff
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James Bond movies have often relied on short television commercials, AKA TV spots, to promote the latest cinematic offerings, but "Live And Let Die" also included one of the stranger product endorsements. Along with the standard TV spot format used in the USA, British viewers were also treated to seeing cast and crew enjoying a cold glass of milk between takes on behalf of the UK Milk Board.

"It's livelier. It's deadlier. It's Live And Let Die. Rated PG."

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