`Die Another Day` Special Edition DVD sells 5 million copies in its first week of Region 1 release
According to the Hollywood Reporter
, "Die Another Day" is believed to have sold about 5 million of its initial shipment of 8 million combined DVD and VHS units to consumers in the USA aduring its first week of release in Region 1.
The vast majority of those sales - between 80% to 90% - represent DVD sales to consumers, the sources said.
The film topped Nielsen VideoScan`s weekly First Alert DVD sales chart by a wide margin.
"Die Another Day" is set to smash the 2002 record breaker "Harry Potter & the Sorcerer`s Stone", which only managed to sell 6.5 million DVDs.
Thanks to Scorpion and MBE for the intel. Discuss this news here...