Fashioning James Bond

By MI6 Staff

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'Fashioning James Bond' provides the first full-length critical study of the costume and fashion evident in the James Bond films. Its methodological approach includes research generated from archives, close textual analysis of the costumes and fashion brands presented within the James Bond films, interviews with families of tailors and shirtmakers who assisted in creating the 'look' and fashion for the character of James Bond, and critical reception and the marketing strategies for the films, promoted to create a 'James Bond lifestyle'.

In it, Chapman questions why costumes are an important tool for analysing and evaluating film, both in terms of the development of gender in the James Bond film franchise and how it evokes the desire in audiences to become part of a specific lifestyle construct through the wearing of fashions as seen on screen. It researches the agency of the costume department, director, producer and actor in creating the look and characterisation of James Bond, the villains, the Bond girls and the henchmen who inhibit the world of 007. In doing so, this book contributes to the emerging critical literature surrounding the combined areas of film, fashion, gender and James Bond.

Contents
Introduction
Chapter 1. 'My tailor… Savile Row': Sean Connery and Dr No (1962)
Chapter 2. 'Fitting Fleming's hero like a Savile Row suit': Sean Connery (1963 – 1967)
Chapter 3. 'The man with the Midas touch': Lifestyle, fashion and marketing (1960s)
Chapter 4. 'Coming out of Burton's short of credit': George Lazenby (1969)
Chapter 5. 'From fashion-plate distinction to saturnine rakishness': Roger Moore (1971 -1980)
Chapter 6. Refitting 007: From Roger Moore to Timothy Dalton (1980 – 1989)
Chapter 7. Cool Brioni: Pierce Brosnan (1995 – 2002)
Chapter 8. Slick Trigger Suits: Daniel Craig (2006 – 2010)
Chapter 9. 'Handsome men in tuxedos carry Walthers': Daniel Craig (2010 – 2020)
Bibliography

Datastream
Release Date: 20th March 2021
Publisher: Bloomsbury Academic
Format: Hardback
Pages: 250
Price: £88 / $115
Dimensions: 5 1/2" x 8 1/2"
ISBN-13: 978-1350145481